Terms of Service
Effective Date: May 10, 2026 Last Updated: May 10, 2026
These Terms of Service ("Terms") form a binding agreement between Reverge LLC ("Reverge," "we," "us," or "our") and the business or individual ("Customer," "you," or "your") that accesses or uses any of our websites, products, or services, including:
- www.reverge.com — our consulting and advisory practice and public marketing site.
- Signal & Science (app.signalandscience.com) — our AI-assisted marketing platform (the "Platform").
- Any related applications, APIs, dashboards, communications, and offline interactions (collectively, the "Services").
By creating an account, signing an order form, clicking "I agree," or otherwise accessing or using the Services, you agree to these Terms. If you are accepting on behalf of a business, you represent that you have authority to bind that business, and "Customer" means that business.
If you do not agree to these Terms, do not use the Services.
These Terms include an arbitration agreement and class action waiver in Section 18. Please read them carefully.
1. Eligibility
The Services are intended for businesses operating in the United States and the people who run, manage, or work for those businesses. By using the Services you represent that:
- You are at least 18 years old.
- You are using the Services on behalf of a business and have authority to bind it.
- You are accessing the Services from within the United States.
- Your use of the Services will comply with all applicable US federal, state, and local laws.
The Services are not offered to consumers, to individuals under 18, or to residents of the European Economic Area, the United Kingdom, Switzerland, or other jurisdictions outside the United States.
2. Accounts
To use most features, you must create an account or be invited to an account by an authorized administrator. You agree to:
- Provide accurate, current, and complete information.
- Keep your credentials confidential and not share them.
- Be responsible for all activity that occurs under your account.
- Notify us immediately at security@reverge.com if you suspect unauthorized access.
We may suspend or terminate accounts that we reasonably believe are inaccurate, fraudulent, abusive, or in violation of these Terms.
3. Beta and Early-Access Services
Portions of the Services — including the Signal & Science Platform during private beta — are offered on a pre-release, beta, or early-access basis ("Beta Services"). Beta Services are provided AS IS and AS AVAILABLE, may change without notice, may be unstable, may not meet performance or feature expectations, and may be discontinued at our discretion. We do not provide service-level commitments for Beta Services. You acknowledge these limitations and assume the risk of using Beta Services.
4. Subscriptions, Fees, Trials, and Billing
4.1 Plans and Fees
Some Services are offered free of charge; others require a paid subscription, one-time fee, or consulting engagement fee. Pricing for paid Services is presented at the point of purchase or in a separate written order.
4.2 Trials
We may offer free trials. Unless we say otherwise, a trial converts to a paid subscription at the end of the trial period unless cancelled before the trial ends. We will use commercially reasonable efforts to remind you before conversion.
4.3 Auto-Renewal
Paid subscriptions auto-renew at the end of each billing cycle (monthly or annual, as applicable) at the then-current rate, unless cancelled before the renewal date. You authorize us to charge your payment method automatically for each renewal.
4.4 Payment
We process payments through Stripe. You must provide a valid payment method and keep it current. If a charge is declined, we may suspend the Services until payment succeeds. You are responsible for all fees, including taxes (other than taxes on our net income).
4.5 No Refunds
Except where required by law or expressly stated otherwise, fees are non-refundable, including for partial billing periods, unused features, or cancellation mid-cycle. Cancellation stops future renewals; it does not refund the current period.
4.6 Price Changes
We may change pricing for renewals with at least 30 days' notice (by email or in-Service). Continued use after the new pricing takes effect constitutes acceptance.
4.7 Disputes
If you believe a charge is in error, contact billing@reverge.com within 60 days of the charge. We will investigate in good faith. Charges not disputed within 60 days are deemed accepted.
5. Customer Data
5.1 Definition
"Customer Data" means information you (or your authorized users) submit to or generate through the Services, including your business information, brand assets, content drafts, customer lists, contact information, and any data flowing from third-party integrations you connect.
5.2 Ownership
You retain all rights, title, and interest in and to Customer Data. Subject to these Terms, you grant Reverge a worldwide, non-exclusive, royalty-free license to host, copy, transmit, store, process, analyze, and display Customer Data as needed to: (a) provide, secure, support, and improve the Services; (b) comply with law and respond to legal process; (c) enforce these Terms; and (d) create and use aggregated and de-identified data as described in Section 10.3. We do not use identifiable Customer Data to train third-party general-purpose AI models.
5.3 Customer Responsibility for Customer Data
You represent and warrant that:
- You own or have all necessary rights, consents, and authorizations to provide Customer Data to us and to authorize our processing of it as described in these Terms and our Privacy Policy.
- You have authority to connect any third-party account on behalf of the business it belongs to. If you connect a Facebook Page, Instagram account, Google account, Shopify store, WooCommerce store, or any other third-party service, you confirm that the business owns or controls that account or has granted you written authority to act on its behalf.
- Customer Data does not violate any law, infringe any third-party right, or include any data that you are restricted from disclosing.
- If Customer Data includes personal information about your customers, leads, employees, or contacts, you have provided all required notices and obtained all required consents under applicable law (including, where relevant, the TCPA, CAN-SPAM Act, and US state privacy laws).
- You will not upload sensitive categories of data we don't support (e.g., government IDs, payment card numbers outside our payment flow, protected health information subject to HIPAA, financial account numbers, or content of children under 13).
5.4 Service Provider Role
For Customer Data that constitutes personal information of your customers or contacts under US state privacy laws, you are the "business" or "controller," and Reverge acts as your "service provider" or "processor." We will process such information only on your documented instructions and only to provide the Services. A Data Processing Addendum is available on request.
6. AI-Generated Output
6.1 What the Platform Does
The Platform uses artificial intelligence (currently Google Gemini and possibly other providers we add over time) to analyze your business and generate content, plans, recommendations, copy, images, and other outputs ("Output").
6.2 Ownership of Output
As between you and Reverge, you own the Output generated for your account, subject to: (a) any third-party rights in inputs you provided; (b) the applicable AI provider's terms (e.g., Google's Gemini API terms); and (c) the limitation that we and other customers may generate identical or substantially similar Output independently — Output is not unique to you. Reverge does not warrant that Output is original, non-infringing, copyrightable, or otherwise protectable.
6.3 Accuracy and Customer Review
AI Output can be inaccurate, misleading, biased, or fabricated. You are solely responsible for reviewing, fact-checking, and editing Output before publishing, sending, or otherwise relying on it. Do not assume Output is accurate. Do not use Output as the sole basis for any material business, legal, financial, medical, employment, credit, housing, or insurance decision.
6.4 Your Use of Output
You are responsible for ensuring your use of Output complies with applicable law and the policies of any platform on which you publish it (e.g., Meta, TikTok, Google Ads, email marketing rules). You are responsible for FTC endorsement disclosures, advertising substantiation, and similar obligations when Output is used in advertising or marketing.
6.5 Restricted Uses
You agree not to use the Services or Output to:
- Generate content that defames, harasses, or threatens any person.
- Generate sexual content involving minors, non-consensual sexual content, or content that violates any applicable obscenity law.
- Impersonate any person or entity in a manner intended to deceive.
- Generate content for political-campaign disinformation, election manipulation, or voter suppression.
- Generate content that infringes intellectual property or violates a person's right of publicity.
- Train any AI/ML model that competes with the Services.
7. Authorization to Collect Public Business Data
To diagnose marketing performance and provide recommendations, you authorize Reverge to collect publicly available information about your business and, where relevant, about competitor businesses and the local market — including business listings, public web content, public social profiles, search results, page-speed signals, and reviews. Collection occurs through official APIs and authorized scraping infrastructure (including Apify). We do not bypass access controls, paywalls, or login walls. This authorization continues for the term of your subscription.
If you no longer want us to collect this information, contact privacy@reverge.com; note that this may materially impair the Services.
8. Connected Accounts
You may connect third-party services (e.g., Google, Meta, Shopify, WooCommerce) to the Platform. By connecting an account, you authorize Reverge to:
- Access and process the data within the scopes you grant.
- Take actions on your behalf within those scopes only as you direct in the Platform.
For the first Meta integration release, Signal & Science is read-only. We read Facebook Page and Instagram Professional account insights to display analytics and performance context. We do not publish content, send messages, run ads, manage ad accounts, or modify connected Facebook or Instagram accounts through the Meta integration.
You are responsible for ensuring that your use of connected services complies with the third party's terms (including Google's API Services User Data Policy, Meta's Platform Terms, Shopify's API License, and similar). We are not liable for third-party service outages, policy changes, or actions those services take regarding your accounts.
9. Acceptable Use
You agree not to:
- Use the Services for unlawful purposes or in violation of any law.
- Send spam, unsolicited bulk communications, or messages that violate the CAN-SPAM Act, TCPA, or comparable rules.
- Upload or transmit malware, viruses, or other harmful code.
- Probe, scan, reverse-engineer, decompile, or attempt to extract source code from the Services, except as expressly permitted by law.
- Scrape, crawl, or harvest data from the Services except via APIs we expressly provide.
- Resell, sublicense, or white-label the Services without a written agreement with us.
- Bypass rate limits, usage caps, or security controls.
- Use the Services to develop a competing product or train a competing AI model.
- Misrepresent your identity, your business, or your authority to act for a business.
- Connect any third-party account, including Facebook Pages or Instagram accounts, unless you own or control that account or have authority from the account owner.
- Interfere with or disrupt the Services or other users' use of them.
We may investigate suspected violations and take action we reasonably deem appropriate, including warning, suspension, termination, content removal, or referral to law enforcement. We may also suspend access where reasonably necessary to address security, legal, or operational risks (for example, an active security incident, a compelled legal request, or a third-party service outage). We will use reasonable efforts to restore access promptly once the risk is addressed.
9.1 No Service Levels
Unless we have signed a separate written agreement with you that expressly provides service-level commitments, the Services are provided without uptime guarantees or service-level commitments, and no service credits or refunds are owed for outages, errors, or degraded performance.
10. Intellectual Property
10.1 Our IP
We and our licensors retain all rights, title, and interest in and to the Services, including all software, code, designs, trademarks, logos, content (other than Customer Data and Output), AI models, prompt templates, scoring logic, playbooks, methodologies, documentation, and all related intellectual property. Except for the limited rights we expressly grant in these Terms, you receive no rights in our IP.
10.2 Feedback
If you provide suggestions, feature requests, ideas, or feedback ("Feedback"), you grant us a perpetual, irrevocable, worldwide, royalty-free license to use Feedback for any purpose without obligation to you.
10.3 Aggregated and De-Identified Data
We may collect, generate, and use aggregated and de-identified data derived from use of the Services (data that does not identify you, your business, or any individual) for any lawful purpose, including improving the Services, building benchmarks, and analyzing performance patterns. You agree we own this aggregated and de-identified data.
11. Confidentiality
Each party may have access to non-public information of the other ("Confidential Information"), including business plans, pricing not publicly listed, technical and operational details, software, models, prompts, scoring methodologies, playbooks, security practices, roadmaps, and Customer Data.
The receiving party will: (a) use Confidential Information only as needed to perform under these Terms or use the Services; (b) protect it with at least the same care it uses for its own confidential information of similar importance, and in any case no less than reasonable care; (c) limit access to personnel and contractors with a need to know who are bound by confidentiality obligations; (d) not disclose it to third parties except service providers under confidentiality obligations or as required by law (with prompt notice where legally permitted); and (e) not use it to develop, train, or improve any product, service, or model that competes with the other party's offerings.
Confidentiality obligations do not apply to information that, through no fault of the receiver, is or becomes publicly known; was lawfully in the receiver's possession before disclosure; was independently developed without use of Confidential Information; was lawfully received from a third party without restriction; or is required to be disclosed by law or legal process.
12. Term and Termination
12.1 Term
These Terms apply from when you first accept them and continue until your account is terminated.
12.2 Termination by You
You may cancel your subscription at any time through the Platform or by emailing support@signalandscience.com. Cancellation takes effect at the end of the current billing period.
12.3 Termination by Us
We may suspend or terminate your access to the Services if:
- You materially breach these Terms (including non-payment) and fail to cure within 10 days of written notice. Breaches incapable of cure (including violations of the Acceptable Use policy in Section 9 and IP misuse) may be grounds for immediate termination.
- Your use of the Services creates, in our reasonable judgment, a risk of legal, regulatory, security, or operational harm to us, our customers, or third parties.
- Required by applicable law, regulation, court order, or by a third-party service we depend on.
- You become the subject of a bankruptcy or insolvency proceeding.
- We discontinue the Services, with at least 30 days' notice where practicable.
Termination by us for your breach does not give rise to any refund. If we terminate the Services for our convenience or discontinuance, we will refund any pre-paid fees for the unused portion of your then-current subscription period.
12.4 Effect of Termination
On termination: (a) your right to access the Services ends; (b) you remain liable for fees accrued before termination; (c) we may delete Customer Data after a reasonable retention period as described in our Privacy Policy; and (d) you are responsible for exporting Customer Data before termination if you want to retain it.
12.5 Survival
The following Sections survive termination: 4 (fees accrued and unpaid amounts), 5 (Customer Data ownership and license), 6 (Output, accuracy, and restricted uses), 7 (public-data authorization, to the extent of past activity), 9 (Acceptable Use, to the extent of past breaches), 10 (Intellectual Property), 11 (Confidentiality), 13 (Disclaimers), 14 (Limitation of Liability and Time Limitation on Claims), 15 (Indemnification), 17 (Governing Law), 18 (Arbitration), 19 (Changes), 19A (Modifications to the Services), and 20 (General). Any other provision that by its nature should survive termination will survive.
13. Disclaimers
THE SERVICES, INCLUDING ALL OUTPUT, RECOMMENDATIONS, PLANS, ANALYSES, DIAGNOSTICS, SCORES, BENCHMARKS, AND CONSULTING DELIVERABLES, ARE PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTY OF ANY KIND. TO THE MAXIMUM EXTENT PERMITTED BY LAW, REVERGE DISCLAIMS ALL WARRANTIES, EXPRESS, IMPLIED, OR STATUTORY, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, AND QUIET ENJOYMENT.
WITHOUT LIMITING THE FOREGOING, REVERGE DOES NOT WARRANT THAT:
- The Services will meet your requirements or produce specific business outcomes.
- The Services will be uninterrupted, secure, error-free, or free of harmful components.
- AI Output, scoring, recommendations, or plans will be accurate, complete, or reliable.
- Marketing activities executed through or based on the Services will produce specific results, revenue, traffic, leads, conversions, or returns.
- Third-party services connected to the Platform will function as expected.
No Marketing or Financial Guarantees. Marketing outcomes depend on many factors outside our control. We make no guarantees of revenue, growth, ranking, traffic, conversions, ROAS, or any other metric.
Not Professional Advice. The Services do not provide legal, tax, accounting, financial, medical, or other professional advice. Consult qualified professionals before acting on Output.
Your Responsibility for Use of Output. You are responsible for reviewing Output before relying on it and assume the risk of any decision made based on Output.
Some jurisdictions do not allow the exclusion of certain warranties. To the extent any cannot be excluded, they are limited to the maximum extent permitted by law.
14. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW:
(a) Excluded Damages. Neither party will be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenue, business, data, goodwill, or anticipated savings, arising out of or relating to these Terms or the Services, even if advised of the possibility of such damages. This exclusion does not apply to amounts owed under Section 15 (Indemnification) or to a party's breach of Section 11 (Confidentiality).
(b) Liability Cap (Paid Services). Reverge's total cumulative liability arising out of or relating to these Terms or the Services — whether in contract, tort (including negligence), statute, or any other theory — will not exceed the greater of (i) the fees you paid Reverge in the 12 months immediately before the event giving rise to the claim, or (ii) one hundred US dollars ($100).
(c) Liability Cap (Free, Trial, and Beta Services). For Services you receive without payment (including free trials, free tiers, and Beta Services), Reverge's total cumulative liability will not exceed one hundred US dollars ($100) in the aggregate.
(d) Aggregate Cap. The caps in (b) and (c) are aggregate caps for all claims, not per-claim caps.
(e) Basis of the Bargain. The parties agree that these limitations are an essential basis of the bargain and apply even if a remedy fails of its essential purpose.
Some jurisdictions do not allow certain limitations. To the extent any cannot be enforced, our liability is limited to the maximum extent permitted by law.
15. Indemnification
You will defend, indemnify, and hold harmless Reverge and its officers, directors, employees, agents, contractors, affiliates, licensors, and sub-processors (collectively, the "Indemnified Parties") from and against any and all third-party claims, actions, demands, investigations, proceedings, losses, liabilities, damages, judgments, settlements, fines, penalties, costs, and expenses (including reasonable attorneys' fees and expert fees) arising out of or relating to:
- Customer Data, including any claim that Customer Data infringes, misappropriates, or violates any intellectual property, privacy, publicity, or other right of any person, or that the collection, use, or disclosure of Customer Data violates any law.
- Your use of the Services, including any use in violation of these Terms, the Acceptable Use policy, applicable law, or the policies of any platform on which Output is published or used.
- Any Output you generate, copy, modify, publish, distribute, send, broadcast, or rely on, including claims related to FTC endorsement and advertising rules, advertising substantiation, copyright, trademark, right of publicity, defamation, false advertising, or unfair competition. You agree that Reverge is not the publisher of, and is not responsible for, any Output you publish or send.
- Communications you send through or based on the Services, including any claim under the TCPA, CAN-SPAM Act, state telemarketing or messaging laws, or the policies of any email, SMS, or messaging provider.
- AI use cases, including any claim arising from your use of Output for legal, employment, credit, housing, healthcare, insurance, eligibility, scoring, or other consequential decisions, or from your reliance on Output that turns out to be inaccurate, incomplete, biased, or fabricated.
- Connected services, including any claim arising from your use of, or your violation of the terms of, any third-party service connected to the Platform.
- Public-data collection authorized in Section 7, including any claim that the collection, processing, or use of public data on your behalf was unauthorized or unlawful.
- Your acts and omissions, including any negligence, willful misconduct, fraud, misrepresentation, or breach of these Terms.
- Your taxes, including any tax, levy, or charge other than taxes on Reverge's net income.
We will give you prompt notice of any indemnified claim (provided that delay does not relieve you of your obligations except to the extent materially prejudiced). We may, at our option, either assume control of the defense (in which case you will reasonably cooperate at your expense) or allow you to control the defense (with counsel reasonably acceptable to us). You may not settle, agree to, or admit liability in any claim that imposes any obligation, payment, restriction, or admission on any Indemnified Party without our prior written consent. We have the right to participate in the defense of any claim with counsel of our own choosing at our expense.
This Section is in addition to, and not in lieu of, any other rights or remedies available to Reverge.
16. Third-Party Services and Links
The Services may interoperate with or link to third-party services (e.g., Google, Meta, Shopify). We do not control those services and are not responsible for their content, policies, performance, fees, or outages. Your use of third-party services is governed by their own terms.
17. Governing Law and Venue
These Terms are governed by the laws of the State of California, without regard to its conflict-of-laws rules, and by applicable US federal law. The United Nations Convention on Contracts for the International Sale of Goods does not apply.
Subject to Section 18 (Arbitration), any judicial action permitted under these Terms must be brought exclusively in the state or federal courts located in Los Angeles County, California, and each party consents to the personal jurisdiction and venue of those courts.
18. Binding Arbitration and Class-Action Waiver
Please read this section carefully. It affects your legal rights, including your right to file a lawsuit in court and to have a jury trial.
18.1 Agreement to Arbitrate
Any dispute, claim, or controversy arising out of or relating to these Terms or the Services (a "Dispute") will be resolved by binding individual arbitration administered by JAMS under its Comprehensive Arbitration Rules and Procedures (or, for claims under $250,000, its Streamlined Arbitration Rules), except as provided below.
18.2 Exceptions
The following are not subject to arbitration:
- Small-claims court actions for claims within the small-claims court's jurisdiction.
- Actions to seek injunctive or other equitable relief for actual or threatened infringement, misappropriation, or violation of a party's intellectual property or confidentiality rights.
18.3 Class-Action and Jury-Trial Waiver
THE PARTIES WAIVE THEIR RIGHTS TO A JURY TRIAL AND TO PARTICIPATE IN A CLASS ACTION, CLASS ARBITRATION, OR REPRESENTATIVE ACTION. Disputes will proceed only on an individual basis. The arbitrator may not consolidate or join more than one party's claims and may not preside over any class or representative proceeding.
18.4 Notice and Cure
Before initiating arbitration, the claimant must send a written Notice of Dispute to the other party (to legal@reverge.com if to Reverge) describing the claim and requested relief. The parties will attempt to resolve the Dispute informally for 30 days. If not resolved, either party may initiate arbitration.
18.5 Seat and Procedure
Arbitration will be conducted in Los Angeles, California or, by agreement, by video. The arbitrator will issue a written, reasoned award. The award will be final and binding and may be entered in any court of competent jurisdiction.
18.6 Fees
Each party pays its own attorneys' fees and expenses unless the arbitrator awards otherwise under applicable law. Filing and arbitrator fees are paid as required by JAMS rules; we will pay your share of arbitrator fees if the arbitrator finds the claim is non-frivolous and you cannot afford to pay.
18.7 Opt-Out
You may opt out of this arbitration agreement by emailing legal@reverge.com within 30 days of first accepting these Terms with the subject line "Arbitration Opt-Out" and your name and account email. Opting out does not affect any other provision of these Terms.
18.8 Severability
If any part of this Section is held unenforceable, the remainder will continue to apply. If the class-action waiver is held unenforceable as to a specific Dispute, that Dispute (and only that Dispute) will be severed and brought in court; the rest of this Section continues to apply.
19. Changes to These Terms
We may update these Terms from time to time. The "Last Updated" date at the top reflects the most recent version. If we make material changes, we will notify you by email or in-Service at least 15 days before the changes take effect. Non-material changes (clarifications, formatting, sub-processor updates) take effect when posted. Continued use after the effective date constitutes acceptance. If you do not agree, you may stop using the Services and cancel your subscription per Section 12.
19A. Modifications to the Services
We may add, modify, or discontinue features of the Services from time to time. We will use reasonable efforts to provide advance notice of changes that materially reduce functionality you actively use. Modifications do not entitle you to a refund except where expressly required by law or by Section 12.3.
20. General
Entire Agreement. These Terms (together with the Privacy Policy and any order form, addendum, or signed agreement that references these Terms) are the entire agreement between you and Reverge regarding the Services and supersede prior agreements on the subject.
Order of Precedence. If there is a conflict, the order of precedence is: (1) signed order form or master services agreement, (2) Data Processing Addendum, (3) these Terms, (4) Privacy Policy.
Assignment. You may not assign these Terms without our prior written consent (any attempt to do so is void). We may assign these Terms in connection with a merger, acquisition, financing, reorganization, or sale of assets, with notice.
No Waiver. Failure to enforce any right is not a waiver of that right.
Severability. If any provision is held invalid, the rest remains in effect, and the invalid provision will be reformed to the minimum extent necessary to make it enforceable.
Notices. We may give you notice by email to the address on your account, by Platform notification, or by posting in the Services. You may give us notice by emailing legal@reverge.com.
Force Majeure. Neither party is liable for delays or failures caused by events beyond its reasonable control (natural disasters, war, civil unrest, pandemics, government action, internet or utility outages, third-party service failures).
Independent Contractors. The parties are independent contractors. Nothing creates a partnership, agency, joint venture, or employment relationship.
No Third-Party Beneficiaries. These Terms do not create any third-party beneficiary rights.
US Government End Users. The Services are "commercial items," "commercial computer software," and "commercial computer software documentation" and any use by US government agencies is governed by these Terms.
Export Controls. You will comply with US export control and sanctions laws. You will not use the Services in violation of those laws.
21. Contact
Questions about these Terms:
Reverge LLC Email: legal@reverge.com Web: https://www.reverge.com Platform: https://app.signalandscience.com
For privacy: privacy@reverge.com For security: security@reverge.com For billing: billing@reverge.com For support: support@signalandscience.com
*These Terms are provided for general use and do not constitute legal advice. Reverge recommends consultation with independent counsel before publishing.*